Lab Work

Goodwill Industries® of Southern NJ and Philadelphia

We were honored to develop a new custom website for Goodwill Industries® of Southern NJ and Philadelphia that is mobile-optimized, responsive, and features an interactive location finder.

Goodwill is a donation center, a cost-conscious retail store, a resource for businesses looking to fill jobs, and a non-profit job training and career services provider to disabled and disadvantaged individuals.

Most importantly, Goodwill’s mission is to help put people to work.

Goodwill provides a multitude of services, and a large chunk of our work on the new responsive site involved streamlining their information architecture. It was vital to make their services clear and easy to find for their site users, while keeping their overall brand mission clear and consistent.

Another key focus was developing a custom and interactive location finder. A large part of Goodwill’s services depends on the community being able to find the nearest location to donate, shop, and access career services. This location finder allows the user to search by their whereabouts and get directions without ever leaving Goodwill’s site! Best of all, it’s easily accessible on mobile and desktop devices.

Client: Goodwill Industries® of Southern NJ and Philadelphia
Project: Custom WordPress website with interactive location finder