Lab Work

ProPhoenix - Intelligence Driven Public Safety Software

In an effort to generate leads and bolster sales for ProPhoenix, we have developed an ongoing digital campaign through social platforms, such as Facebook, Instagram and Twitter. Every month, we produceĀ branded imagery and videos to serve as both organic and paid content to further their reach and exposure. Along with creating imagery and visuals for these campaigns, we write the content that frames each image post using keywords and phrases that appeal to their audience and attract prospective clients.

During monthly meetings, we review and discuss the previous month's analytics to determine how the posts performed, and brainstorm the next month's campaign. This process aligns with ourĀ Creative CURE, a proven process combining branding, digital and video tactics to generate leads.

Client: ProPhoenix
Project: Social Content Planning & Creation