Lab Work

Moorestown Education Foundation

The mission of Moorestown Education Foundation (MEF) is to support and advance the excellence of the Moorestown Public School System through the development and funding of innovative programs and initiatives, which create significant, widespread and lasting impact on the education of the children in the school district.

MEF was struggling with managing and updating a DIY template-based website on a poor CMS (content management system), so the organization turned to Idea Lab Digital (ILD) to develop a new site offering more flexibility. ILD worked closely with the MEF’s board to improve the site architecture, UX (user experience), ecommerce platform and CMS. WordPress was selected as the open source platform to allow for simple site management and WooCommerce was integrated with the MEF’s existing PayPal account to allow users to make donations and signup for the organization’s annual golf outing. You might say, the MEF is back in the swing of things.

Client: Moorestown Education Foundation
Project: Custom WordPress website featuring WooCommerce