As a New Balance kids’ shoes retailer, Carl's Shoes wanted to create an ad campaign to promote New Balance kids’ sneakers for the back to school season. We came up with a social media Reels campaign with custom illustrations and product photos with the tagline “New School Year? Then It’s New Balance!” The campaign highlights the wide variety of New Balance shoe styles that Carl’s Shoes offers, while not sacrificing year-round comfort for your child.
Client: Carl's Shoes
Project: New Balance School Shoes Campaign
Creative & Motion Graphics: Idea Lab Digital