When our client, Breaking Data, chose us to design a non-profit rebrand they were sponsoring, we were delighted to be part of this initiative. Help with Hope (formerly Hot for Hope) supports children whose parents have cancer through online support groups and care packages. It began in 2015 when Pediatric Nurse Jenny Yessaian and husband George assisted their children, Mikey and Emily, with early-morning coffee and hot chocolate sales before school. They have now raised enough money to support children nationwide with over 1,000 care packages to date.
Our first task was to design a logo for the new name, Help with Hope. We wanted the mark to encourage connection and cancer support with a ribbon and intersecting letterforms. From there we developed a full stationery suite, branded display banners, and developed a new mobile-friendly, responsive website.
Client: Breaking Data on behalf of Help with Hope
Project: Branding & Website development